When Life hands You Lemons

When Life Hands You Lemons 2

Take the Proverbial started life as a small student project for Gill McColl’s final graduation show; creating a series of typographic, tongue-in-cheek modern proverbs for a modern world.

When Life Hands You Lemons 3

Although inspired by the digital world we live in on a daily basis, Gill also loves traditional print production methods and vintage type, especially letterpress. She thought that it would be interesting to take traditional print processes and employ them in a modern way to reflect the new proverbs.┬áThe project was a surprise success and she’s been selling the artwork, cards and homewares ever since!

When Life Hands You Lemons 1

You can find Take the Proverbial here, and follow Gill and on Twitter.

 

 

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